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Getting The Word Out to The Public

Editor's Note: There are over seventy thousand charities competing for the attention of the Canadian public. The NFB:AE is comparatively new on the scene. Like any new organization, our challenge is to let people know who we are and what we stand for. In this brief article, Kelowna Chapter President Chantel Oakes describes one way of getting the work out.

On Saturday, May 10, the Kelowna Chapter took advantage of an opportunity at a local shopping mall. The Chapter set up and staffed a table and talked to shoppers about blindness and the NFB:AE. We distributed brochures, answered questions, and wrote people's names in Braille. We also held a raffle and sold hand-made artificial roses.

Although the money which was raised was helpful, the Chapter's main purpose was to put the name of the Federation before the public. We estimate that we spoke to several hundred individuals about the Federation. A surprising number were blind, or newly blind.

It is hard to know which of our efforts will bear the most fruit. The members of the Kelowna Chapter know that an organization like ours is built one human being at a time. We are committed to doing whatever it takes to find the people in our community who need what we have to offer. I am sure that we will be back at the mall again soon.